Professional Summary
Dynamic Video Production Expert with over 22 years of experience creating and distributing impactful video content. Pioneered a leading surfing video channel, driving significant viewership via live streaming, branded campaigns, and a robust YouTube presence. Conceived an innovative product in 2016 to sync GPS data with video archives, enhancing user experience through automated clips. Master of the full production lifecycle, with technical expertise in vMix, RED/Sony/Canon/Panasonic cameras, Teradek/LiveU systems, and video workflows. Proven leader, collaborating with major brands to deliver top-tier marketing content.
Professional Experience
Senior Video Producer
Surfline Wavetrak, Inc. – Huntington Beach, CA | Jan 2006 – Jan 2025 (19 years)
- Developed and expanded a leading video content platform, overseeing the creation and execution of diverse programming, including live streams and original series.
- Designed workflows to integrate user data with archived video, conceptualizing and pitching innovative tools to enhance viewer interaction and content delivery.
- Managed a multi-platform digital presence, curating weekly content schedules and coordinating live broadcasts across various channels.
- Directed the production of high-impact video projects, overseeing scripting, editing, and post-production to ensure cinematic quality.
- Produced and supervised regular live-streamed shows, utilizing vMix and Teradek encoders to manage technical setup and broadcast execution.
- Organized and led an annual user-generated video contest, handling submissions, editing processes, and final production of highlight reels.
- Created a series of documentary-style content, managing all stages from research and storyboarding to editing and distribution.
- Coordinated comprehensive video production efforts, including interviews, branded campaigns, and live event coverage, from initial concept to final output.
- Collaborated with various brands to develop marketing content, negotiating project scopes and ensuring alignment with client goals.
- Implemented remote production workflows, integrating editing tools, asset management systems, and scripting solutions to optimize efficiency.
Advertising Sales Manager
Surfline Wavetrak, Inc. – Huntington Beach, CA | Nov 2002 – Jan 2006 (3 years, 3 months)
- Oversaw media sales operations, developing strategies to maximize revenue through upselling and client retention.
- Designed and pitched interactive advertising campaigns, coordinating with clients to tailor content to their marketing objectives.
- Tracked and analyzed sales performance, adjusting approaches to meet and exceed targets in a competitive market.
Advertising Sales Manager
Surfing Magazine – Huntington Beach, CA | Sep 2001 – Nov 2002 (1 year, 3 months)
- Managed print advertising sales across multiple publications, securing placements and negotiating contracts with clients.
- Built and maintained client relationships, identifying opportunities for cross-publication deals to boost revenue.
- Adapted sales strategies to meet goals during economic challenges, customizing solutions to client needs.
Customer Service Manager
SWELL – Huntington Beach, CA | Jun 2000 – Sep 2001 (1 year, 4 months)
- Resolved technical issues for live streaming services, troubleshooting system problems to ensure uninterrupted delivery.
- Supervised a call center team, training staff on order processing and upselling techniques to increase sales.
- Monitored customer inquiries and feedback, implementing process improvements to enhance service quality.
Notable Achievements
- Conceived an innovative product in 2016, pioneering GPS-synced video clips for enhanced user engagement.
- Directed a widely viewed video project, achieving significant reach through meticulous production oversight.
- Produced a documentary series that garnered strong audience acclaim for its storytelling and execution.
- Expanded a YouTube channel into a leading platform with consistent live and curated content.
- Developed marketing campaigns for prominent brands, boosting their digital visibility.
- Produced multiple video contests and documentary projects over 11 years, establishing a strong content legacy.
- Optimized global streaming capabilities with advanced technical solutions.